Midterm Study guide
Chapter 1 - Managing with Communication The four basic functions of management planning organizing leading controlling The difference between open-ended and close-ended questions Closed- ended questions are those which can be answered by a simple "yes" or "no," while open - ended questions are those which require more thought and more than a simple one-word answer The purpose and guidelines of negotiating Clarify your goal , decide specifically what you want to achieve Decide what you will not agree to Consider alternatives you can turn to if you are unsuccessful Understand the other parties needs, and frame your argument in the best interests Chapter 2 - Planning and Organizing Content Understand the concept of PACS purpose inform persuade build trust audience analysis demographics psychographics knowledge context analysis Strategy channel psychological Know the different approaches to use when conveying ne...